Food Trucks United Events
Food Trucks United events are held seasonally by conducting pop ups at various locations. Venues are transformed into vibrant stages for exotic food, art, music, cultural showcases and entertainment including live performances.
Food Trucks United is a great mechanism for area activation for urban planning and brand activation for goods and services. It promotes positivity within the local community.
Food Trucks United reaches and targets local residents of all ethnicities. Food Trucks United events appeal to mainstream audiences as well as international visitors / tourists and attracts people who live in both urban centres and from interstate. With income to dispose of and a lifestyle to maintain, visitors to these food truck events represent the 16+ age group AB socio economic demographic.
Food Trucks United brings together gourmet food enthusiasts, activates areas and promotes the precinct and the dynamic host city, its vibrant residents and the extravagant talents of local artists while preserving the rich and diverse culture.
The event provides opportunities for visitors to indulge in a session of diverse, distinctive and delicious flavours from some of Australia’s best food trucks. Sample delectable dishes and tantalising seasonal dishes on offer from participating foodtruckers. The Pop-Up Street Bar offers local craft beers, wines, cocktails and exotic desserts while enjoying the eclectic collection of tunes to chill out to.
Host of performances showcases some of the best street talent and sub-cultural performances to keep visitors entertained throughout the event!
The event is also aimed to create a platform for emerging artists and designers to showcase their works in a creative, energetic ‘Design Hub’. Some of selected events feature live artists as well as functional aesthetic sustainable seating + illuminated furniture pieces provided by Australian designers. With a strong focus on sustainable art, recycling and adaptive re-use we will encourage all our artists to use recycled materials. We work with home-grown brands, with an aim to support the local design industry and showcase our very own home-grown talent.
Food Trucks United is committed to environmental sustainability and the enhancement of the social and economic infrastructure of its localities.
Branding & Commercial Opportunities
Food Trucks United offers ideal opportunities for companies, businesses and organisations to expose their brands to thousands of lucrative, affluent consumers. This simultaneously achieves direct return on investments and extensively promotes brands and businesses through its pre, present and post-event communications and promotional programs across multiple marketing and media platforms.
Food Trucks United is also a great mechanism used by various councils and governmental institutions to activate areas within their desired precincts to bring communities together at one place.
Food Trucks United offers a unique marketing and promotional opportunity across a number of placements and activities pre, at and post the event. Various levels of partnerships, sponsorships and festival participations are available for both government and commercial organisations to participate in the support of events.
The strategic partnership program allows periodical affiliation between parties to strategically expedite customised plans in order to achieve goals.
Various levels of sponsorship are available including Title/ Naming Rights, Presenting, and State, Gold & Silver Sponsorships.
The program is an active initiative to align your media brands with the event whilst promoting direct commercial returns and incentive benefits for your clients.
Food Trucks & Event Vendors
Each food truck and event vendors has the ability to sell food products and make direct return on investment. There are various trade participation packages and promotional opportunities available.